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How We Built a 24/7 AI Sales Team for an E-Commerce Brand — and Doubled Revenue in 60 Days

Tharun Ramagiri

Tharun Ramagiri

Aug 11, 2026
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How We Built a 24/7 AI Sales Team for an E-Commerce Brand — and Doubled Revenue in 60 Days

The ChallengeA 6-figure Italian fashion e-commerce brand was losing EUR 45,000/month in abandoned carts and unanswered sales queries. Their single sales agent worked 9-5. International cus

The Challenge

A 6-figure Italian fashion e-commerce brand was losing EUR 45,000/month in abandoned carts and unanswered sales queries. Their single sales agent worked 9-5. International customers in different time zones got zero response. Cart abandonment was 78%.

What We Built

Orazen deployed an AI-powered sales infrastructure using the Orazen Memory Graph for persistent customer context:

  • Cart Recovery Agent: Personalized WhatsApp recovery with dynamic discount offers
  • 24/7 Sales Concierge: Product recommendations, size guidance, and order assistance
  • Cross-sell Engine: AI analyzes purchase patterns and suggests complementary products
  • Customer Memory Graph: Remembers preferences across sessions for personalized experiences

The Results

  • Revenue doubled in 60 days (EUR 82K → EUR 164K/month)
  • Cart abandonment: 78% → 31%
  • Average order value increased 34% via AI cross-sells
  • Customer lifetime value up 2.8x
  • EUR 14,700/month saved on support costs

"The AI sales agent closes more deals than any human we ever hired. It works while we sleep and our international sales have exploded." — Francesca D., Founder

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